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Meet Our Team

Our Fairfield team of financial specialists are ready to serve and help through life’s financial complexities with truth, competence and by our tradition of going the extra mile.


John Rathbun, CFP® Photo John Rathbun, CFP® Hover Photo
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John Rathbun, CFP®

Senior Financial Advisor

John Rathbun

Senior financial advisor


John is a Certified Financial Planner practitioner that founded Graf & Company Financial Management with more than 40 years of experience in the financial management field.

John frequently speaks and teaches on financial planning for churches, businesses, and community organizations.  He believes that all of our lives are abundantly filled with wealth and has developed Wealth Integrity Solutions to capture a family's full financial and personal wealth.

John is actively involved in the Fairfield First Baptist Church. In his free time, John and his wife Connie enjoy traveling, fishing, and spending time with their children and granddaughters.

  • What is the most inspiring part of your job:  In this very complex and changing world of finances, the embrace of a client's partnership to craft a deeply personal, intimate and highly trusted professional relationship.  It is an honor, privilege and should always be passionately respected.

  • The most important thing I learned before high school was:  Be truthful, creative, hardworking, honest and serve others beyond their expectations.

  • Best advice ever given to you: Trust God and be grateful in all things!

Bo Northup, CRC® Photo Bo Northup, CRC® Hover Photo
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Bo Northup, CRC®

Senior Financial Advisor

Bo Northup, CRC®, LUTCF

Senior financial advisor


Bobby 'Bo' Northup is a financial advisor with Business & Financial Strategies, offering more than 38 years of experience in the financial services industry.

Bo is a graduate of Central College in Pella, Iowa, with a degree in accounting and minors in business and communication.  He has also earned the Life Underwriter Training Council Fellow designation. Growing up in rural Iowa, Bo learned the importance of compassion and helping others.  His interest in numbers and talking with people influenced his decision to pursue his current career.

Bo is actively involved in his church and the Pekin Community Scholarship Fund.  He and his wife Julie enjoy spending time together and supporting their children Kayla, Trenton and Trever in their many endeavors.  Kayla is also married with two grandchildren that Bo and Julie immensely enjoy.

  • What is the most inspiring part of your job:  Helping people reach their financial goals, do the planning and get as much of their affairs in order helps to inspire me in what I do.  

  • The most important thing I learned before high school was:  To say 'thank you'.

  • Best advice ever given to you:  I have been given a lot of advice over the years, but when I started in the business in 1984 my Dad told me that I would not necessarily know immediately what good I did for someone that day.  However, if I hurt somone in my working relationship with them, it would come back to bite me either tomorrow or the next day or sometime in the future.  So, that is part of the motto I have tried to live by is that if nothing else, I will tell  the truth in my dealings with them.

Jennifer Coleman Photo Jennifer Coleman Hover Photo
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Jennifer Coleman

Director of Operations

Jennifer Coleman

Director of Operations


Jennifer started with Graf & Company Financial Management in January 2009. The client services manager role is fulfilling to her. Through her journey at Graf & Company CPA firm she found her passion of serving others. She went back to college while working full time, raising three children, and graduated Indian Hills Community College in 2017 with a A.S. in Business. In 2020 she became a partner of the tax firm. Her pleasure is to aide clients through the process of getting to know the entire firm family, our services in tax, bookkeeping, and financial management.

Volunteer duties of coaching, church elder, city councilwoman, school board member, and Washington DC trip organizer have kept her busy for the last 22 years. Now that their three children are almost out of the house, she is looking for her next grand adventure. Jennifer and her husband Shawn live in Packwood raising two cats, a dog, and many chickens.  She enjoys traveling, kayaking, chasing waterfalls, and driving her blue 2013 Ford Mustang GT!

  • What is the most inspiring part of your job: I love to lessen the stress and worry of clients by assisting them in tasks that are easy for us but a burden to them!

  • The most important thing I learned before high school was: The world revolves around relationships! You must cultivate, manage, and make efforts in every relationship you’re in.

  • Best advice ever given to you: It’s not a good financial decision to work for hugs. But I’d do it anyway!

Heather Rathbun Photo Heather Rathbun Hover Photo
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Heather Rathbun

Financial Advisor

Rathbun Heather

Financial Advisor


Heather joined Business & Financial Strategies in 2021.  Before joining the firm, she worked at Cambridge Investment Research for 13 years as a Compliance Analyst and Practice Management Consultant.  As part of the Practice Management Team, she consulted and coached financial advisors to better their practices through the use of technology.  With BFS, Heather specializes in financial planning for individuals and familiess.  She aims to help our clients reach their goals, both personal and financial.

Heather graduated from Iowa Wesleyan College in Mt. Pleasant with a degree in Elementary Education. Heather resides in Fairfield, IA with her two dogs, Keyla and Aiden.  She is a fan of the Iowa Hawkeyes and St. Louis Cardinals.  In her free time, she enjoys spending time with her family at Lake Thunderhead and reading.

  • What’s your favorite vacation spot: Lake Thunderhead, Mo
  • What would you do if you won the lottery: Open an animal rescue center.
  • When I was five, I was pretty sure I’d be a:  Veterinarian living on a farm with 50 dogs
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